Andreas began his career as a men's and women's fashion stylist, working on editorial shoots for publications including Vogue, i-D, Harper's Bazaar, The Telegraph, and Dazed & Confused.

In 2009, he transitioned to luxury e-commerce as part of the original NET-A-PORTER team during the hyper-growth era led by Natalie Massenet. Over seven years, he progressed across NET-A-PORTER and MR PORTER, ultimately exiting in 2016 as Global Head of Online Styling.

After NET-A-PORTER, Andreas joined Browns Fashion under Holli Rogers' leadership during the brand's vast expansion and repositioning as a leading luxury destination. He established and owned the creative direction from concept to execution for all product imagery, building and leading a global team of senior creatives across styling, art direction, and photography. His strategy of creating engaging content that felt effortless, authentic, and caught in the moment introduced a fresh aesthetic to the industry. This approach was distributed across e-commerce, campaigns, social, and CRM, establishing a unified tone of voice across all customer touch-points.
During his seven years at Browns, the company grew 850% and Andreas scaled annual creative output to 65,000 products while elevating the brand's premium aesthetic, repositioning Browns as a leading force for styling and photography inspiration amongst competitors.

Most recently during a short tenure at Zalando, he led the global styling and art direction teams across 27 markets, delivering seasonal campaigns while managing localisation and maintaining brand consistency at scale.

Beyond fashion, Andreas also develops residential properties in Athens.